In September, many Salisbury and Rowan County businesses will participate in September Sip, Sup, and Shop to benefit Meals on Wheels Rowan.
Teresa Casmus, Meals on Wheels Board Member and owner of The Medicine Shoppe, is chairing the project and said the idea came from a Mobile Meals agency in Spartanburg, South Carolina which held a similar Dine Around event as a fundraiser.
“We wanted to include more local businesses and named our month-long effort, September Sip, Sup, and Shop. Businesses are asked to give back a percentage of proceeds or agree to sponsor meals for a Meals on Wheels participant for a week, two weeks, or a month,” Casmus said.
Vicki Fink, Meals on Wheels volunteer from Faith, helped to solicit businesses and restaurants.
“Participating in Sip, Sup, and Shop is a win win,” she said. “Local seniors benefit from the monies generated, and local businesses benefit from Meals on Wheels promotions."
Meals on Wheels is publishing a calendar, providing table tents for restaurants, bag stuffers for shops, and using its website and social media to promote dining and shopping with local businesses on their special dates.
Board Member Kevin Pruitt, solicited restaurants and said that most folks he talked with were happy to get involved.
“It is difficult for small businesses or restaurants to volunteer to deliver meals, but many owners and employees see the value in supporting home-delivered meals for seniors who are homebound or not able to prepare nutritious meals for themselves,” Pruitt said.
Cindy Fink, executive director of Meals on Wheels, said the organization picked September to hold the event because it is usually a tough month for restaurants and retail businesses. Back to School” shopping is over, and the county fair at the end of the month often negatively impacts local businesses.
“We felt that this would be a good time to try and promote and support local businesses. We have over 2,000 volunteers, participants, and followers on Facebook and Instagram and will do all we can to support our participating businesses,” Cindy Fink said.
Posters will be put up at all participating locations and many other sites. Businesses selected their days and times of participation. One real estate firm, Gegorek & Associates, offered to donate $150 for every real estate closing during September.
Former Meals on Wheels Board Member, Johanna Lovvorn, offered to donate 10 percent of the proceeds from the online sales of her business, “Homemade by Hannah” at www.homemadebyhannanc.com during the week of September 16-24.
The goal of September Sip, Sup, and Shop is to support local businesses so that they, in turn, can support meals for homebound seniors in Rowan County.
“We are hoping that each business will increase their business so that they can sponsor one month of meals ($150) for a Meals on Wheels participant. We have 41 restaurants and business participating in our September Sip, Sup, and Shop. We are hopeful that our next September Sip, Sup, and Shop will be even bigger,” Casmus said.